I read something the other day (sorry, don't remember the source) about moving beyond knowledge work. The concept was that it's not about knowledge anymore but instead about your ability to learn new things. I get the concept but to me it is really misguided and naive to think that from a worker perspective it's only about your ability to learn and not about your knowledge, experience and skills. The modern worker, or knowledge worker (KW) has to be adaptable, no doubt, but the biggest shift is in the activities themselves. The KW applies experience and knowledge to business decision making using new collaborative tools, data / analytics and increasingly technology assistive technology like cognitive computing and artificial intelligence (AI). The ability to synthesize inputs (data, predictive analytics, prescriptive analytics, cognitive assistance and AI) into business decisions and strategies to drive better outcomes is the new nature of work IMO.
I am for the moment ignoring robotification (but if you're interested this Wired post is a pretty good primer), that would most definitely get into the land of predictions and well...
3. Commerce is moving beyond channels and silos and will converge into a more seamless experience. Consumers are growing very tired of the segregation of channels that many businesses seem to have accepted as normal. Around the edges this is eroding though, as more companies start to think of the complete experience and not segregated on and offline. If I want to shop in a physical store but order off my mobile device for home delivery all in one experience shouldn't that be an acceptable model? And the reverse is also true, I want to research and shop online but pickup and inspect in a physical location. Add to that the new beacon technologies that can put context and identity into the experience and the convergence should accelerate and include loyalty, promotions, community, etc. Since I just posted on digital wallets, I'll leave that off here for now.
So that's my non-predictions for 2015, what do you think? Feel free to add more in the comments. Oh, and Happy New Year!